Series 2 - Box Ready
Box Ready focuses on the use of light box photography.
The series looks at corporate manipulation in packaging and how consumerism has grown exponentially within the last half century. Particularly since the introduction of colour tv, advance in production capabilities and third world human labour.
Consumer Wreckage explores the beginning of the end for retail as we know it, the difficulties of the traditional, physical shop and subsequently sustainability. The package is not purchased as it sits in an unvisited physical store due to the ease and presence of online retail. The consequence being an unnecessary oversupply of plastic, which enrages the subject.
The series continues to explore the use of advertising in Hidden Additives, as younger and older generations are unknowingly manipulated into materialistic purchases which many are unbothered by.